Bring together programmers, designers and other professionals involved in the development of technologies in work marathons.
“During this period, we have had more than 16 thousand suggestions for ideas in almost 10 years of the program and this is fantastic. And financial result, which exceeds 55 million reais.”
Being a traditional company was not an obstacle for CCP to adapt its own culture and foster an innovative mindset internally.
McKinsey’s 3 Horizons of Innovation, developed based on market research. The result was this simple yet effective framework.
Organizational ambidexterity, did you know that term? We explained in the article, in order to guide your innovation portfolio by planning initiatives without wasting resources.